I’ve resisted the temptation of sleep to post some snaps of one of my favourite sessions.

These shots are from the Blog Marketing and Optimisation session on the 21st of March at the Search Engine Room 2007 conference held in Darling Harbour, Sydney, Australia.

Andrew Pascoe from Under the Rotunda providing an introductory primer on blogging, blogging communities and feed aggregators

Frank Arrigo demonstrating the theme and strategies used in his development blog; frankarr

Martin Kelly, Frank Arrigo, Andrew Pascoe and Lee Odden from the left at the Blog Marketing and Optimisation session

Lee Odden covering Social bookmarking and traffic generation techniques used on his site TopRankBlog while Frank Arrigo sleeps… (joke) 😀