Yahoo! Breakfast
with Paul Apodaca from Yahoo! Search Marketing
Has The Race Already Been Won?
with Robbie Hills from 24/7 Real Media, Bruno Fiorentini from Yahoo!7, Alex Parsons from ninemsn, Chris Smith from Sensis Interactive and Craig Wax from Yahoo! Search Marketing
Blog Marketing and Optimisation
with Andrew Pascoe from Under The Rotunda, Lee Odden from TopRank Online Marketing, Frank Arrigo from Microsoft
See previous post on SER: Shots from Blog Marketing and Optimisation for session photos.
Turning Lookers Into Bookers
with Nathan Stewart from Alkemi and Jason West from Websalad
SEO Strategies for Data-Rich Websites
with Jon Ostler from First Rate
Fresh Tricks To Maximise Google Adwords
with Chris Dimmock from Cogentis
Strategies For Gaining Traction In A Crowded Market
with Frank Grasso from e-Channel
Afternoon Tea
Balancing SEO and Paid Search
with Stephen Murphy from Pay Per Click
That was the Search Engine Room 2007 conference, hope everyone enjoyed it. I sure did! Read more posts about the conference through the Technorati search ‘search engine room’.
Here’s a few slides I grabbed incase you missed the gems over the two days… I’ve got a memory like a gold fish so if you would like me to further explain any details on a slide just throw a comment with the session name below.
Not Quite Search Marketing 101
Keyword Selection and Targeting
Linking
I’ve transcribed this slide if you cannot read the print on SER: SEO Link Commandments; Linking.
Turning Lookers Into Bookers
I’ve transcribed this slide if you cannot read the print on SER: Critical slide from Turning Lookers Into Bookers.
SEO Strategies For Data-Rich Websites
Strategies For Gaining Traction In A Crowded Market
Balancing SEO and Paid Search