SER: Photos from Day 2 of Search Engine Room 2007

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Yahoo! Breakfast
with Paul Apodaca from Yahoo! Search Marketing

Yahoo! Breakfast session introductionYahoo! Breakfast Panama case studyYahoo! Breakfast session presentationYahoo! Breakfast session Panama

Has The Race Already Been Won?
with Robbie Hills from 24/7 Real Media, Bruno Fiorentini from Yahoo!7, Alex Parsons from ninemsn, Chris Smith from Sensis Interactive and Craig Wax from Yahoo! Search Marketing

Has The Race Already Been Won? session with Robbie HillsHas The Race Already Been Won? session with Alex ParsonsHas The Race Already Been Won? session with Chris SmithHas The Race Already Been Won? session with Bruno FiorentiniHas The Race Already Been Won? session with Craig Wax

Blog Marketing and Optimisation
with Andrew Pascoe from Under The Rotunda, Lee Odden from TopRank Online Marketing, Frank Arrigo from Microsoft

See previous post on SER: Shots from Blog Marketing and Optimisation for session photos.

Turning Lookers Into Bookers
with Nathan Stewart from Alkemi and Jason West from Websalad

Turning Lookers Into Bookers session with Nathan StewartTurning Lookers Into Bookers session with Jason West

SEO Strategies for Data-Rich Websites
with Jon Ostler from First Rate

SEO Strategies For Data-Rich Websites with Jon Ostler turnedSEO Strategies For Data-Rich Websites with Jon Ostler

Fresh Tricks To Maximise Google Adwords
with Chris Dimmock from Cogentis

Fresh Tricks to Maximize Google Adwords session with Chris DimmockFresh Tricks to Maximize Google Adwords session with Chris Dimmock pointFresh Tricks to Maximize Google Adwords session with Chris Dimmock reply

Strategies For Gaining Traction In A Crowded Market
with Frank Grasso from e-Channel

Strategies For Gaining Traction In A Crowded Market session with Frank GrassoStrategies For Gaining Traction In A Crowded Market session with Frank Grasso handsStrategies For Gaining Traction In A Crowded Market session with Frank Grasso listenStrategies For Gaining Traction In A Crowded Market session with Frank Grasso laptopStrategies For Gaining Traction In A Crowded Market session questionsStrategies For Gaining Traction In A Crowded Market session with Jon Olsten

Afternoon Tea

Afternoon Tea winnerAfternoon Tea draw

Balancing SEO and Paid Search
with Stephen Murphy from Pay Per Click

Balancing SEO and Paid Search session with Stephen Murphy faceBalancing SEO and Paid Search session with Stephen MurphyBalancing SEO and Paid Search session with Stephen Murphy hands

That was the Search Engine Room 2007 conference, hope everyone enjoyed it. I sure did! Read more posts about the conference through the Technorati search ‘search engine room’.
Here’s a few slides I grabbed incase you missed the gems over the two days… I’ve got a memory like a gold fish so if you would like me to further explain any details on a slide just throw a comment with the session name below.

Not Quite Search Marketing 101

Not Quite Search Marketing 101 session slide

Keyword Selection and Targeting

Keyword Selection and Targeting session slide

Linking

Linking session slideLinking slide bait

I’ve transcribed this slide if you cannot read the print on SER: SEO Link Commandments; Linking.

Turning Lookers Into Bookers

Turning Lookers Into Bookers session slide

I’ve transcribed this slide if you cannot read the print on SER: Critical slide from Turning Lookers Into Bookers.

SEO Strategies For Data-Rich Websites

SEO Strategies For Data-Rich Websites session slide

Strategies For Gaining Traction In A Crowded Market

Strategies For Gaining Traction In A Crowded Market session slide

Balancing SEO and Paid Search

Balancing SEO and Paid Search session slide

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